SEO and SEM | Great Lakes Digital Partners

SEO is a long-term strategy; typically, noticeable results can be seen within 3-6 months, depending on competition and current site health.

No reputable agency can guarantee a #1 ranking. However, we ensure best practices to maximize your chances of top rankings.

SEO focuses on organic search results through website optimization, while SEM revolves around paid advertising on search platforms.

We conduct thorough research, consider business objectives, analyze competition, and use advanced tools to determine effective keywords.

Yes, we offer regular, detailed reports outlining traffic, rankings, and other key metrics.

We stay updated with industry news and adjust strategies as needed to ensure continued effectiveness.

We’ve successfully optimized numerous businesses for local search, enhancing visibility in specific geographic areas.

PPC (Pay-Per-Click) is a subset of SEM. It involves creating and optimizing ads that appear in the sponsored results of search engines.

Yes, we manage and optimize ad budgets to ensure maximum ROI.

We measure success using a variety of metrics, including traffic, rankings, conversion rates, and ROI.